626 is an online concept store that approached VOID with the goal of developing a bold and futuristic brand identity. Our mission was to create a striking, memorable identity that reflects the client’s vision and sets the foundation for a distinctive brand presence.
We built a visual identity system that communicates mystery, energy, and impact. Using bold typography, futuristic symbols, and a dynamic palette, we extended the brand across all touchpoints — including logo, packaging, bags, invitations, wrapping paper, and tags. Each element was designed to feel innovative and immersive, creating a cohesive, futuristic experience that captures attention and sparks curiosity.
The client was very happy, stating that the identity felt “very much her.” The resulting brand is cohesive, immersive, and instantly recognizable, positioning 626 Concept as a bold, futuristic destination that stands out and leaves a lasting impression.
VOID Design Agency
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